ScottishPower Renewables

The initial phase of consultancy work with ScottishPower Renewables established what set them apart from others; and led to the creation of the strapline ‘The moving force in wind energy’ to reflect their leading position in the industry. The concept for photography was also conceived to convey the theme of wind energy being a moving force in its own right, reflected by imagery capturing vegetation and turbine blades moving in the wind. Climate change was also established as an essential integral theme within the new brand for the Renewables division.